Our mission & vision
At Freshpride, we bring together premium fresh produce from our own farms and trusted partners, connecting them with discerning clients across the Middle East, the Far East, Southeast Asia, Europe, India, and Africa.
Our goal is to build reliable and cost-effective supply chains by combining deep expertise in product selection, market insights, and logistics. We collaborate closely with strategic partners in production regions to strengthen their marketing efforts and promote sustainable, mutual growth.
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“We take pride in the success of our partners."
About our organisation and offices
Freshpride was founded in 2016 and is part of Fruitful Ventures.
With offices in Barendrecht, Singapore, South Africa, and Serbia, we are strategically positioned to serve local markets efficiently and respond swiftly to regional needs.
As part of Fruitful Ventures, we benefit from a strong international network and shared expertise in Marketing, HR, Finance, and IT — providing a solid foundation for sustainable growth.
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“Trust is where every strong partnership begins.”
Open vacancies
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As a member of the Fresh Pride sales team, you’ll play an important role in shaping the future of the fruit trade. With direct contact with our customers and regular visits, you are key to strengthening our market presence. Together with our sales, import, and back-office colleagues, you’ll bring fresh ideas to the table, help put smart strategies into action, and contribute to our continued growth.
We are ambitious, growing rapidly, and always open to new opportunities and possibilities.
Fresh pride serbia
more information soon
Fresh Pride South Africa
more information soon